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Damien Smith Pfister Networked Media, Rhetorics. Attention and Deliberation in the Early Blogosphere


Networked Media, Networked Rhetorics examines key moments in the early blogosphere to understand how bloggers use the affordances of digital media technology to engage in public argument. This is the first book to consider blogging from a rhetorical perspective, asking how the digital medium of communication changes the conditions for persuasion. Interpreting the blogosphere as part of the nascent networked public sphere, it registers fundamental changes in rhetorical practice and public deliberation.

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Adrienne Russell Networked. A Contemporary History of News in Transition


Journalism, what happened? In the last decade, the industry and the profession have been rocked to the core. Newspapers as consumer product are as ripe for comic mocking and satire as are the techniques of the journalism profession. The contemporary death and life of journalism is the story of an historic cultural transition. We have lived through the end of the mass-media era and the beginning of the networked-media era. We took in news one way for a century and we simply dont do it like that anymore. Networked: A Contemporary History of News in Transition examines this moment in journalism, the conditions that brought it about and the characteristics that have shaped it and will shape its future. In crafting this sophisticated yet accessible study, new-media scholar Adrienne Russell draws on personal interviews with journalists and analysts at the center of the shift, examines innovative and revealing digital news projects, and underlines larger cultural changes that reflect the new news reality. Networked also examines emergent journalism practices that suggest the forces at work and the stakes involved in developments we have all experienced but, caught up in the rush of change, have had limited perspective to interpret.

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Beth Kanter The Networked Nonprofit. Connecting with Social Media to Drive Change


The Networked Nonprofit Connecting with Social Media to Drive Change This groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet. «The Networked Nonprofit is a must-read for any nonprofit organization seeking innovative, creative techniques to improve their mission and better serve their communities.» —Diana Aviv, president and CEO, Independent Sector «The Internet means never having to ask permission before trying something new. In The Networked Nonprofit, Kanter and Fine show nonprofits how to harness this flexibility to pursue their missions in partnership with two billion connected citizens.» —Clay Shirky, author, Here Comes Everybody: The Power of Organizing Without Organizations «The Networked Nonprofit uniquely describes the historical context and the current challenges that compel nonprofit leaders to work in networked ways and offers easy steps to help users exploit the potential of social media and working wikily.» —Stephanie McAuliffe, director, organizational effectiveness, The David and Lucile Packard Foundation «A must-read for nonprofit leaders who want to change their organizations from the inside out by embracing the power of social networks.» —Charlene Li, founding partner, Altimeter Group; author, Open Leadership; and coauthor, Groundswell «This is a perfect handbook for anyone who wants to leapfrog their current limitations of understanding and find real-world applications of technology to extend their mission.» —Michele Nunn, CEO, Points of Light Institute, and cofounder, HandsOn Network «Kanter and Fine provide the Google Maps for nonprofits to harness social media to kick butt and change the world.» —Guy Kawasaki, cofounder, Alltop.com, and former chief evangelist, Apple Inc. «URGENT! Read this book. Take notes. Take action. If you work for a nonprofit, you dont have to do every single thing these seasoned authors have to share, but you certainly have to know what youre missing.» —Seth Godin Register at www.josseybass.com/emailfor more information on our publications, authors, and to receive special offers.

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Julie Smith Master the Media. How Teaching Media Literacy Can Save Our Plugged-in World


Can teaching media literacy really change the world? Researchers predict that, in 2015, the average American will spend more than fifteen hours every day listening, reading, clicking, and viewing media. Without question, television, films, radio, and music, the Internet, social media, news programs, and books and magazines are part of our daily lives. And while some claim that all of this media consumption is detrimental to society, the truth is it doesn't have to be.Times have changed. Technology connects us today in new and exciting ways. We have more choices and more control than ever, regarding what and when we will watch, listen to, and read. And, as Julie Smith explains in Master the Media: How Teaching Media Literacy Can Save Our Plugged-in World, with that control comes a heightened level of responsibility to think critically about the content we consume.Written to help teachers and parents educate the next generation, Master the Media explains the history, purpose, and messages behind the media. The point isn't to get kids to unplug; it's to help them make informed choices, understand the difference between truth and lies, and discern perception from reality. Critical thinking leads to smarter decisions-and it's why media literacy can save the world.

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Ines Mergel Social Media in the Public Sector. A Guide to Participation, Collaboration and Transparency The Networked World


Grounded in solid research, Social Media in the Public Sector explores the myriad uses of social media in the public sector and combines existing practices with theories of public administration, networked governance, and information management. Comprehensive in scope, the book includes best practices, the strategic, managerial, administrative, and procedural aspects of using social media, and explains the theoretical dimensions of how social behavior affects the adoption of social media technologies. Praise for Social Media in the Public Sector «Mergel has produced a foundational work that combines the best kind of scholarship with shoe-leather reporting and anthropology that highlights the debates that government agencies are struggling to resolve and the fruits of their efforts as they embrace the social media revolution. Social Media in the Public Sector is a first and sets a high standard against which subsequent analysis will be measured.» —Lee Rainie, director, Pew Research Centers Internet & American Life Project «Mergel is an award-winning author who again wields her story skills in this book. She excels in explaining in concrete, practical terms how government managers can use social media to serve the public. Her book puts years of research into one handy guide. Its practical. Its readable. And its an essential read.» —John M. Kamensky, senior fellow, IBM Center for The Business of Government «Mergel moves beyond the hype with detailed, comprehensive research on social media technologies, use, management, and policies in government. This book should be required reading for researchers and public managers alike.» —Jane Fountain, professor and director, National Center for Digital Government, University of Massachusetts Amherst «Comprehensive and compelling, Social Media in the Public Sector makes the case that to achieve Government 2.0, agencies must first adopt Web 2.0 social technologies. Mergel explains both how and why in this contemporary study of traditional institutions adopting and adapting to new technologies.» —Beth Simone Noveck, United States Deputy Chief Technology Officer (2009-2011)

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Victor Khroul Religion and Media in Russia


Can we understand religion without media? Can we understand media without religion? How do these influent social sub-systems interact in public sphere? The author puts these questions into the context of contemporary Russia and analyzes media-religion relations from functional and ethical perspectives. Based on several case studies and the analysis of value dialogue in society, the monograph book examines the mediatization of religions and shows dysfunctions and "system errors" of the process in Russia. Classifying different situations when religions face the media and vice versa, the author presents some empirically proved dysfunctions in the coverage of religious life. Drawing attention to particular features of the Russian context (agenda-setting, public opinion, media landscape etc), the author analyzes a set of significant problems in media-religion relations: axiological (the lack of value consensus in Russian society), evaluative (almost invisible moral monitoring in mass media) and communicative (problems with the dialogue of value systems in the public sphere). The monograph book might be useful to sociologists, media and communications experts and journalists.

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P. Fackler Mark The Handbook of Media and Mass Communication Theory


The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes Volumes are aslo available for individual purchase

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Yingjin Zhang A Companion to Modern Chinese Literature


This wide-ranging Companion provides a vital overview of modern Chinese literature in different geopolitical areas, from the 1840s to now. It reviews major accomplishments of Chinese literary scholarship published in Chinese and English and brings attention to previously neglected, important areas. Offers the most thorough and concise coverage of modern Chinese literature to date, drawing attention to previously neglected areas such as late Qing, Sinophone, and ethnic minority literature Several chapters explore literature in relation to Sinophone geopolitics, regional culture, urban culture, visual culture, print media, and new media The introduction and two chapters furnish overviews of the institutional development of modern Chinese literature in Chinese and English scholarship since the mid-twentieth century Contributions from leading literary scholars in mainland China and Hong Kong add their voices to international scholarship

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Nick Smith The Social Media Management Handbook. Everything You Need To Know Get Working In Your Business


How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the internal process that takes place within a business before those strategies can be implemented. This book is geared toward helping you manage every step of the process required to use social media for business. The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise. You will learn how to: Empower employees and teams to utilize social media effectively throughout the organization Measure the ROI of social media investments and ensure appropriate business value is achieved over time Make smarter decisions, make them more quickly, and make them stick Get the most out of your social media investment and fully leverage its benefits at your company with The Social Media Management Handbook.

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Dianne Drake Saved By Doctor Dreamy


An undeniable attraction…In search of her independence, Dr Juliette Allen’s time in Costa Rica was meant for chasing adventure…not facing the constant temptation of her sexy, arrogant new boss, Damien Caldwell!Damien can’t understand why gorgeous, fiery Juliette would hide herself away in the jungle but quickly learns not to underestimate the quiet strength of this auburn beauty. And when tragedy strikes Damien finds himself on an unexpected mission—to open Juliette’s heart and convince her to take a chance on love!

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Peter Horsfield From Jesus to the Internet. A History of Christianity and Media


From Jesus to the Internet examines Christianity as a mediated phenomenon, paying particular attention to how various forms of media have influenced and developed the Christian tradition over the centuries. It is the first systematic survey of this topic and the author provides those studying or interested in the intersection of religion and media with a lively and engaging chronological narrative. With insights into some of Christianity?s most hotly debated contemporary issues, this book provides a much-needed historical basis for this interdisciplinary field.

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Emma Darcy The Fatherhood Affair


Damien Chandler wants a child!He thinks Natalie Hayes will make the ideal mother. Natalie Hayes wants a child! She just cant picture Damien Chandler in the role of father. Natalie has tried not to think of Damien as anything but a business acquaintance, and she succeeds… until the night they share a bed!Damien has never been able to resist a challenge – now he faces the biggest challenge of his life. He has to convince Natalie that perfect lovers can become perfect parents, too!

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Jan Riepe The Future Belongs To Crowds. Media in Don DeL Libra, Mao II and White Noise


Thesis (M.A.) from the year 2006 in the subject American Studies - Literature, grade: 2,0, University of Freiburg (Englisches Seminar), course: Magisterprüfung, 68 entries in the bibliography, language: English, abstract: This paper analyzes the treatment of media in novels by Don DeLillo. Key concepts in the study of media will be presented and explained in regard to how they are represented in DeLillo's novels. The focus will be on the novels and not on the media, after all this is a master's thesis in Literary and not in Communications Studies. Media and media theory, in our age of information capitalism are, now more than ever before, a topic that deserves close scholarly attention. Media theorists agree that to study the media is to study one of the most important topics of the day and that "such study should be compulsory part of every citizens liberal education" (Fred Inglis. Media Theory. An Introduction. Oxford: Basil Blackwell, 1990. p. 6). Most people in their daily lives are permanently surrounded by media. No matter if it is our entertainment, information, health, knowledge, memory, identity, dreams, emotions, or even our dying - all have by now been incorporated by the media. It is impossible to understand our acting and thinking without considering the influence of mediation. The entire history of mankind is inseparable from media, from language to the alphabet and the printing press all the way to today's instant electronic communication. &...

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Jim Kukral F. Attention! This Book Will Make You Money. How to Use Attention-Getting Online Marketing Increase Your Revenue


Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools…provided you understand and correctly apply the latest techniques. Attention! gives you an educational and motivational guide to using social media to market your brand or business online. In three parts, youll discover everything you need to know to get off the ground and thrive in the social mediasphere, including The tools, techniques and tricks to get attention online and turn that attention into profit The theory behind the importance of making your mark on the Internet How other businesses and individuals made money from online marketing Whether youre just starting your business, just moving it online, or already established and looking to take your business to the next level, Attention! is the key to success.

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Gender, Media, and Organization. Challenging Mis(s)Representations of Women Leaders Managers


A volume in Women and Leadership: Research, Theory, and PracticeSeries Editors: Susan R. Madsen, Faith Wambura Ngunjiri, and Karen A. LongmanGender, Media, and Organization: Challenging Mis(s)Representations of Women Leaders and Managers is the fourthvolume in the Women and Leadership: Research, Theory, and Practice series. This cross‐disciplinary series fromthe International Leadership Association draws from current research findings, development practices, pedagogy,and lived experience to deliver provocative thinking that enhances leadership knowledge and improvesleadership development of women around the world. This volume addresses the lack of critical attention inleadership research to how women leaders and professionals are represented in the media. The volume acts as acompanion piece to a Seminar Series, funded by the UK's Economic and Social Sciences Research Council (ESRC),to address this gap in the research. The lack of research interrogation of gendered media representations ofwomen leaders and professionals is a surprising omission given the wealth of evidence from stakeholders outsideacademia revealing that women, and women leaders, continue to be underrepresented across all forms of mediaoutlet. This volume contributes to social change, equality, and economic performance by raising consciousnessabout women's lack of representation in the media and challenges gendered mis(s)representations of womenprofessionals and leaders in the media through the present...

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Arabella Lyon Deliberative Acts. Democracy, Rhetoric, and Rights


The twenty-first century is characterized by the global circulation of cultures, norms, representations, discourses, and human rights claims; the arising conflicts require innovative understandings of decision making. Deliberative Acts develops a new, cogent theory of performative deliberation. Rather than conceiving deliberation within the familiar frameworks of persuasion, identification, or procedural democracy, it privileges speech acts and bodily enactments that constitute deliberation itself, reorienting deliberative theory toward the initiating moment of recognition, a moment in which interlocutors are positioned in relationship to each other and so may begin to construct a new lifeworld. By approaching human rights not as norms or laws, but as deliberative acts, Lyon conceives rights as relationships among people and as ongoing political and historical projects developing communal norms through global and cross-cultural interactions.

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Jonathan Gray A Companion to Media Authorship


A Companion to Media Authorship offers 28 groundbreaking chapters which investigate the practices, attributions, and meanings of authorship. Revitalizing the study within media and cultural studies, this diverse and global collection provides the definitive work on the subject. Rethinks cultures of authorship and challenges the concept of auteurism across multiple media forms Moves beyond notions of the individual to focus on how authorship is collaborative, contested, and networked, examining cultures of authorship and the practicalities of how it works Draws on the cutting-edge research of scholars and practitioners whose work has produced significant new insights into the field Examines a wide range of media, including television, social media, radio, videogames, transmedia, music, and comic books Offers an impressive global focus, including pieces on Mexican music, amateur film production in Nairobi slums, tele-serial production in Kinshasa, Hong Kong film, and the marketing of Bollywood

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Feyisa Girma Bedanie New Media as Sources of News


This book is on the use of new media as a source of news in Oromia Mass Media Organization. Particularly it focuses on the opportunities and challenges of using the New media by journalists. Both qualitative and quantitative approaches were applied in the study underpinning the book. The result showed that almost all the journalists lack the knowledge to browse information from the Internet. Majority of them have no access to computer or Internet in their media organization. The journalists are far behind the information about events that are taking place worldwide as a result of lack of access to the Internet. Language barrier is also found to be another aspect that contributes to the low level use of new media by journalists. The problem of poor access to Internet is attributed mainly to the poor infrastructure of this media house. Lack of financial resource and less attention to new media sector is also another problem. Therefore, there is a strong need to direct priority to the expansion of new media infrastructure in the media organizations and building the capacity of journalists.

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M. A. Peterson Anthropology & Mass Communication. Media and Myth in the New Millennium


Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media productio and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists.A former Washington D.C. journalist, Mark Allan Peterson is currently Assistant Professor of Anthropology at Miami University, Oxford, Ohio. He has published numerous articles on American, South Asian and Middle Eastern media, and has taught courses on anthropological approaches to media t at he American University in Cairo, the University of Hamburg, and Georgetown University.

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Andreas Hepp Transcultural Communication


In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. Includes examples of mediatization and transcultural communication from a variety of cultural contexts Covers an array of different types of media, including mass media and digital media Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation

3095.04 РУБ

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Smith Pam Online Mission and Ministry. A Theological Practical Guide


Many clergy and churches are now taking to the internet and social media to promote their churches or ministries, but few have thought through some of the difficult pastoral and theological issues that may arise. 'Virtual vicar' Revd Pam Smith guides both new and experienced practitioners through setting up online ministries and considers some of the issues that may arise, such as: Are relationships online as valid as those offline? Is it possible to participate in a 'virtual' communion service? How do you deal with 'trolls' in a Christian way? What is it appropriate for a clergyperson to say on social media?

1864 РУБ

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Stephen J. A. Ward Global Media Ethics. Problems and Perspectives


Global Media Ethics is the first comprehensive cross-cultural exploration of the conceptual and practical issues facing media ethics in a global world. A team of leading journalism experts investigate the impact of major global trends on responsible journalism. The first full-length, truly global textbook on media ethics Explores how current global changes in media promote and inhibit responsible journalism Includes relevant and timely ethical discussions based on major trends in journalism and global media Questions existing frameworks in Media Ethics in light of the impact of global media Contributors are leading experts in global journalism and communication

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Naeemah Clark Diversity in U.S. Mass Media


An updated edition of the comprehensive resource that covers the various areas associated with representations of diversity within the mass media The second edition of Diversity in U.S. Mass Media presents a review of the evolution and the many issues surrounding portrayals of social groups in the mass media of the United States. Unfortunately, all too often mass media depictions play a crucial role in shaping our views about individuals and social groups. Filled with instructive insights into the ways social groups are represented through the mass media, Diversity in U.S. Mass Media offers a better understanding of groups and individuals different from ourselves. The revised second edition is filled with recent, illustrative examples from the media. Comprehensive in scope, the authors address a wide range of issues that include representations of race/ethnicity, gender, sexual orientation, disability, class, and religion in films, television, and the press. The authors encourage readers to question what is being presented and explore the extent to which they agree with the perspectives that are described. Diversity in U.S. Mass Media is an important resource that: Offers an understanding of how various social groups are being represented in the mass media Explores how diverse communities inform and intersect with one another Draws on updated studies on the topic and presents original research and observations Includes new chapters on media portrayals of mixed race relationships and multiracial/multiethnic people and representations of religion and faith Accompanied by a companion website for instructors including many useful pedagogical tools, such as a test bank, viewing list, exercises, and sample syllabi Revised and updated, the second edition of Diversity in U.S. Mass Media offers a broad perspective on the myriad issues that influence how the media portrays social groups. Throughout the text, the authors show consistencies as well as differences in media representations of minority groups in the United States.

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Joss Hands . Is For Activism. Dissent, Resistance And Rebellion In A Digital Culture


How have politics and activism been transformed by digital media, including digital television, online social networking and mobile computing?Since the emergence of new technologies, new modes of cooperation, deliberation and representation have risen to the fore, @ is for Activism maps out how political relationships have been reconfigured and new have emerged through the use of new technologies. A host of critical thinkers populate the study, from Martin Heidegger and Herbert Marcuse criticism of technology's close relation to capitalism, to media networks' actualising the Habermasian ideal of collective communicative action, Hands delineates the potentials and the pitfalls of a technologised politics. From anti-war activism, to global justice movements, peer production and 'Twitter' activism, we see how politics is being shaped by the new technological environment.

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Stephen J. A. Ward Radical Media Ethics. A Global Approach


Radical Media Ethics presents a series of innovative ethical principles and guidelines for members of the global online media community. Offers a comprehensive new way to think about media ethics in a new media era Provides guiding principles and values for practising responsible global media ethics Introduces one of the first codes of conduct for a journalism that is global in reach and impact Includes both philosophical considerations and practical elements in its establishment of new media ethics guidelines

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Amy Martin Jo Renegades Write the Rules. How Digital Royalty Use Social Media to Innovate


Learn the rules to building loyal (and lucrative) digital followings Renegades Write the Rules reveals the innovative strategies behind the social media success of today’s top celebrities, brands, and sports icons, and how you can follow their lead. Author Amy Jo Martin is the founder of Digital Royalty and the woman who pioneered how professional sports integrate social media. In this book she shows how to build a faithful following and beat the competition clamoring for peoples attention by continually delivering value – when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed. Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne The Rock Johnson, Shaquille ONeal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.

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Negrine Ralph M. European Media


European Media provides a clear, concise account of the structures, dynamics and realities of the changing face of media in Europe. It offers a timely and illuminating appraisal of the issues surrounding the development of new media in Europe and explores debates about the role of the media in the formation of a European public sphere and a European identity. The book argues that Europe offers an ideal context for examining interactions between global, regional and national media processes and its individual chapters consider: the changing structure of the European media; the development of new media; the Europeanization of the media in the region; the challenges for the content; and audiences. Special emphasis is given to the transformation of political communication in Europe and the alleged emergence of a European public sphere and identity. European Media: Structures, Politics and Identity is an invaluable text for courses on media and international studies as well as courses dealing with European and national policy studies. It is also helpful to students, researchers and professionals in the media sector since it combines hard facts with theoretical insight.

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Albert Pfister Aus Dem Lager Der Verbundeten 1814 Und 1815


Der Militärhistoriker Albert Pfister schildert im vorliegenden Band die Geschichte der Befreiungskriege aus Sicht der Koalition aus britischen, russischen, preußischen und österreichischen Truppen, die im Zuge des Sechsten Koalitionskrieges gegen Frankreich Napoleon in die Knie zwangen.Ausführlich beschreibt Pfister den Schlachtenverlauf, aber auch die politischen Bemühungen zur Einigung auf dem Wiener Kongress.Unveränderter Nachdruck der längst vergriffenen Originalausgabe aus dem Jahr 1897.

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Ivan Gilbert Patterns


When you're a physician, nationally renowned fencing champion, art patron, author, poet, and member of dozens of philanthropic organizations over the years, you're bound to notice a pattern or two. In fact, nothing escapes Dr. Ivan Gilbert's attention in PATTERNS--a compellingly thoughtful meditation on how humanity is networked and bound together by routines and programming that are as apparent as they are confounding. Genetics, relationships, social hierarchies, politics, impulses and urges, addictions, daily interactions, truths, lies, emotions, motivations, agendas, decisions and everything in between, are woven into the unique tapestry of this book. Delving deeply into how people (children, teens, adults, families, clans, tribes, and societies) behave, as well as why the world still operates on programming millions of years in the making, Gilbert takes the reader on a journey that reveals as much about connections as it does about mankind.

1789 РУБ

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Pramod Saran Bhatnagar Cultural Nuances and Media Objectivity


Cross media ownership, control by non-media companies, integration and internationalization of media ownership have given birth to unprecedented media empires across the globe. The present book analyses how official management of news and information influences people's choice and shapes social consciousness and how all governments in power systematically control the media and information flow to the public.

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German Television. Historical and Theoretical Perspectives


Long overlooked by scholars and critics, the history and aesthetics of German television have only recently begun to attract serious, sustained attention, and then largely within Germany. This ambitious volume, the first in English on the subject, provides a much-needed corrective in the form of penetrating essays on the distinctive theories, practices, and social-historical contexts that have defined television in Germany. Encompassing developments from the dawn of the medium through the Cold War and post-reunification, this is an essential introduction to a rich and varied media tradition.

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Mule Ndonye Michael Media and 2013 Political Process in Kenya


Today, media remains the most influential institution in the world. Given its power, it has become an inevitable tool for advertising, advocacy, and passing information in developed and developing countries. We know media, new and traditional, in political processes because of the hype that comes with politics. In Kenya, media has had its ups and downs since independence. The infamous 2007/2008 post election violence will take time to be forgotten and the narration of the ordeals of the violence can not pass without mentioning media's role. This book examines the use of media by Kenyan politicians, especially the social media and particularly twitter; the significant case study that Kenyan media launched by holding the first presidential debate prior to March 4th elections: an event that proved to shape voter decision; and the failures of Kenyan media as a watchdog in the coverage of the 2013 elections in Kenya. This book will be fit for those who want to explore the role of media in political communication. The future lies in the hands of media. True or false?

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David Rose Getting a Social Media Job For Dummies


Your no-nonsense guide to getting a job in social media Looking to snag a social media position? This fun and practical guide shows you how to stand out from the competition and land your dream job in social media. Inside, youll find expert and easy-to-follow guidance on where you should look for a job in social media, how to research companies to target, the social media sites where you should be active, and much more. Plus, youll get resume and cover letter writing tips, answers to tricky interview to woo potential employers, and advice on creating a valuable social media position within your current company. You will also benefit from sample resumes, resume templates, and videos available to download and view online. From SEO specialists to online community managers, social media positions are the latest buzz in the job market. As businesses have come to value the competitive edge that a strong social media presence can offer, these jobs have quickly evolved from short-term, peripheral positions to highly sought-after careers. With the help of Getting a Social Media Job For Dummies, job candidates in the social media sphere can hone their skillsets and stand head-and-shoulders above the crowd to not only land an interview, but to score a job in this exciting field. Position yourself wisely in a crowded and rapidly growing field Be active on key social sites Write a winning resume that gets your foot in the door Create a social media position in any company Packed with expert, authoritative information—and with a dash of humor thrown in for fun—Getting a Social Media Job For Dummies is your go-to handbook for landing a social media position.

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Noha Mellor Arab Media. Globalization and Emerging Media Industries


This book provides a clear and authoritative introduction to the emerging Arab media industries in the context of globalization and its impacts, with a focus on publishing, press, broadcasting, cinema and new media. Through detailed discussions of the regulation and economics of these industries, the authors argue that the political, technological and cultural changes on the global media scene have resulted in the reorganization of the Arab media field. They provide striking examples of this through the particular effects on media policies, media technology and the content and genres developed for the new generation of media consumers. As part of the books overview of the contemporary characteristics of Arab media, the authors outline the development of the role of modern Arab media from a tool of mobilizing the public to a tool of commercial and symbolic profit. Overall, the volume illustrates how the Arab region represents a unique case where the commercialization and liberalization of selected media industries has gone hand in hand with continuous state intervention and an increasing self censorship. Written for students without prior knowledge of the topic, Arab Media will be essential reading for all interested in the contemporary global media industries.

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Katrin Voltmer The Media in Transitional Democracies


The last quarter of a century has seen an unprecedented wave of democratization around the globe. In these transitions from authoritarian rule to a more democratic order, the media have played a key role both by facilitating, but frequently also inhibiting, democratic practices to take root. This book provides an accessible and systematic introduction to the media in transitional democracies. It analyses the problems that occur when transforming the media into independent institutions that are able to inform citizens and hold governments to account. The book covers the following topics: normative conceptions of media and democracy; the role of the past in the transition process; the internet as a new space for democratic change; the persistence of political interference in emerging democracies; the interlocking power of media markets and political ownership; the challenges to journalistic professionalism in post-authoritarian contexts; the role of the media in divided societies; The book takes a global view by exploring the interplay of political and media transitions in different pathways of democratization that have taken place in Eastern Europe, Latin America, Africa and Asia. It will be of interest to advanced students and scholars who want a better understanding of the media outside established Western democracies. The book will also be of great value to policymakers and activists who are involved in strengthening the media in transitional democracies.

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Joyce Gambishi Media in Active Citizenship


There are increasing rates in passive citizenship and deterioration on patriotism among citizens (especially in rural areas). Despite major efforts that have been taken in educating societies in Tanzania active citizenship is declining. Media organizations whether electronic or print have the responsibility to sensitize people on citizenship matters. This is because media is powerful in persuasion and can influence people effectively if used creatively. This book is analyzing Media coverage on active citizenship. It sought to find out the extent of media coverage and its influence to people towards active citizenship. The main objective of media in active citizenship is to stimulate media to increase infotainment educational programs that entice people to listen and be part of sharing their responsibility and accountability to societies in Tanzania. The major theories in this book are social responsibility and users' gratification which express how media perform for public interest and consumers' satisfaction of the media messages. These theories link the media responsibility to the society and meeting satisfaction of people in order to persuade people towards intended goal.

8502 РУБ

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Shane Leonard Race and Representation in the Media


Race and Representation in the Media explores the racial and ethnic aspects of contemporary media represntation. This is achieved by exploring the portrayals of characters from modern television series which have a multiracial element. Relevant issues such as globalization, sociology, race, media and politics are all analysed as part of the book's frame of reference. This study sets out to highlight and provide further understandings of the complex and interwoven nature of modern society in the era of globalization and media. The book uses contemporary theory drawn from a number of different discplines and academic subjects to underpin its arguments. As such the study will be useful to academics, researchers, students and people interested in the subject of race and media in contemporary society.

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